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Are you familiar with HDTV basics? Are HDTV and DTV the same thing? What do I need to know before purchasing a new TV?

Are you thinking about buying a new TV right now, or at some time in the near future.

Is your Television Ready for the Transition from Analog to DTV on February 17th, 2009?

THIS DATE is much closer than you realize.

A better understanding of the transition to Digital TV, and knowing these HDTV basics, will help you to be ready when it’s time to consider a new television.

Buying a new television today can be overwhelming and involves more than just visiting your local television or electronics store. Shopping for a Digital TV or an HDTV can be confusing with all the abbreviations, terms, resolution, dpi, formats and the options that you can get on televisions today. And you thought that purchasing a new car was bad.

So What Do Consumer’s Need to Know

There are so many decisions confronting today’s unprepared consumer, just trying to navigate through this complex maze can be a daunting experience. However, many of these frustrations can be avoided by doing some homework before hand.

Things To Know Before You Go

What is Digital TV … and is Not. What is the Digital TV Transition… and how it will affects you. How is HDTV different from all other television formats … and How. Understand what you want and need, so you’re not Sold something YOU don’t want or need!

So Where Do You Start? Familiarize yourself with the different Terms and Classifications

TV Classifications:

NTSC Analog TV- (National Television Systems Committee), Traditional TV; now being phased out on February 17th.

ATSC Digital TV – (Advanced Television Systems Committee), DTV;

This is “SDTV” – Standard Definition TV – the new, (digital) TV Standard;

replaces NTSC Analog TV.

Integrated HDTV – or simply, HDTV; DTV with an Internal (built-in) High Definition TV Receiver.

This is able to Receive and Display all ATSC TV Signals – Including HDTV Signals.

Digital-HDTV – ‘Capable’ or ‘Ready’- Digital TV that is able to DISPLAY HDTV – BUT ONLY with the addition of an EXTERNAL HDTV Receiver.

EDTV – Enhanced Digital TV – a classification* describing Digital TV’s that are basically ‘high-end’ SDTV’s. While these often include some type of technical features, added by the Manufacturer to enhance the picture, nevertheless, the picture quality does NOT equal HDTV. Technically, there is virtually no visual difference between an SDTV and an EDTV – with the possible exception of the higher price.

* For many Consumers, this classification is of questionable value; by paying more for a TV tagged “EDTV” the consumer is only getting what can best be described as an ‘upgraded’ SDTV. The question is, how ‘up-graded’ is it, if the TV simply meets the standard for SDTV?

Different TV Display Technologies:

CRT – (Cathode Ray Tube):Traditional TV Technology – The established standard for television displays; best overall value – picture quality and cost; major drawback is bulk and mass as size increases. Plasma Display – Ultra-thin design, High Contrast Ratings, ‘Fixed Pixel’ Display: Size up to 60+ inches; some display limitations – costly, high burn-in risk; picture quality affected by inability to display black-color; displays are extremely heavy and fragile; picture quality lost as pixels fade; many Plasma Displays do not display HDTV resolutions. Development continues.

LCD – Liquid Crystal Display: Thin design, size limitations; good computer monitor; sharp picture for static displays; problems displaying images in motion; many LCD Displays are not HDTV capable. Development continues.

LCoS (Liquid Crystal on Silicon) – Improved LCD Technology, may hold promise for future HDTV display; costly; manufacturing problems continue; development ongoing.

DLP (Digital Light Processor) – Uses Chip and Software Technology – exciting, alternative display technology; excellent HDTV display; eliminates most short comings of other technologies; moderate cost; some viewers question “softer” picture, and use of “color-wheel;” promising future – development continues.

TV Display Configuration:

Aspect Ratio

The width to height ratio of a TV Monitor or Program.

Aspect Ratio can apply to either the television monitor (hardware), or to the TV program format.

Traditional – (4:3) aspect ratio; the display has ‘square’ appearance. All Analog TV programs are in 4:3 aspect ratio.

New ‘Wide Screen’ (16:9) aspect ratio; the display is rectangular.

Digital TV (SDTV) programs can be in either 4:3 or 16:9 aspect ratio.

HDTV is always in 16:9 aspect ratio.

As you can see, consumers have a number of decisions to make, long before making their final buying decision. Understanding the basics of HDTV requires us to become familiar with an array of strange-new ‘tech-speak’ terms.

Examples:

Aspect Ratio – width to height (4:3) or (16:9); refers to the TV Display and to TV Programs.

Picture Resolution – 720-p; 1080-i; 480-i/p; – and recently added, 1080-p.

Progressive Scan – display method (“p” in 720-p)

Interlaced Scan – display method (“i” in 1080-i)

D/A – A/D – digital to analog and analog to digital converter

STB – Set-top Box (aka: Receiver, Tuner, Decoder or Descrambler)

OTA – ‘over-the-air’ or ‘off-the-air’ – refers to Local TV Broadcasts

These are just a few of the new terms you will encounter.

The Digital TV Enigma

As consumers begin their quest for information about the Digital and HDTV, they soon notice what seems to be an “Information-Void.” Trying to get Useful, and Reliable information about what is needed to buy a digital television set can seem difficult.

Try asking questions regarding basic HDTV; for example: Does the Transition from Analog TV to Digital TV mean that everyone is forced to buy an HDTV? or, What is the difference between SDTV and HDTV; or What is needed to have High Definition TV reception in your home? Now compare the different answers you get or the lack of knowledge on the sales persons part.

Note: The seller must disclose or have posted information regarding the lack of digital capabilities of any television for sale to you the consumer. This is a government mandate.

In stark contrast, at the opposite extreme, is the continuous flow of ‘misinformation’ and ‘disinformation.’ This flood of unreliable information has inundated the general public. The path to useful and reliable information is littered with inaccuracies, fallacies and myths. And this is further aggravated by misleading advertising and marketing ploys.

As an example, here’s a question asked repeatedly by perplexed consumers concerning the transition from Analog TV to Digital TV:

“Can you tell me if it’s true, that “normal” TV is going to be stopped and everyone will be forced to buy an HDTV? I don’t believe they can do this … But if it’s true, when will it happen?”

Okay, that’s really two questions…

The answer to the first, is of course – NO, it’s not true. At least not in the way the question is posed. While it is true that “normal TV” (meaning traditional NTSC-Analog TV) will end, replaced by ATSC-Digital TV, you will NOT have to buy an HDTV!

IMPORTANT NOTE: The FCC’s mandatory transition from Analog TV to Digital TV does NOT refer to, nor mean ‘High Definition Television!’

Note: If you choose to keep your analog television you can purchase a converter box that will make viewing your television possible. There are coupons to help with this purchase on the website listed below and it is free to print.

This highlights one of the primary sources of so much of the public’s confusion concerning Digital TV and HDTV. These are two discrete terms, yet they are frequently used incorrectly – as if they were interchangeable words with the same meaning. They are NOT the same; they designate two distinctly different classifications of television.|

High Definition Television is ‘digital’; however, HDTV is just one (1) of eighteen(18) ‘Digital TV Formats’ designated in the ATSC Standard.

It is important for consumers to understand that ‘Digital TV’ does NOT mean HDTV.

Digital television’s “Standard Definition TV” – SDTV – is NOT equal to HDTV – High Definition Television.

So, it’s up to each consumer to inform her/him-self on the basics of Digital-HDTV.

But – Be careful!

Don’t take anything for granted; don’t accept statements at face value.

Verify everything you hear or read about Digital-HDTV, comparing it with different sources.

The Digital Difference

Digital TV signals are made up of coded instructions – (the same ‘bits’ of ‘ones and zeros’ that make your computer work, and give life to ‘CD’s’ and ‘DVD’s') – which are transmitted to your Digital Receiver, (aka: Tuner, Decoder or Set-Top-Box “STB”) which in turn deciphers the code.

A Digital TV receiver isn’t concerned with signal strength, or what conditions exist between your set and the transmitter. As long as the signal gets to the receiver, and the code can be read, the Digital TV is able to reproduce a near-perfect picture – virtually identical to the original, back in the TV Studio.

A distinct advantage of digital broadcasting is that bad reception is a thing of the past. One reason Cable TV caught on is because it delivers clear TV pictures without regard to the viewer’s location. Viewers don’t have to be constantly adjusting the antenna in an attempt to “tune-in” a weak signal from a distant transmitter to get a clear picture. Digital TV (DTV) eliminates the “snow” and “ghosting” caused by the weak signals from distant or blocked transmitting towers. If the analog television set does not receive a strong, undistorted signal from the tower, you will not get a perfectly clear picture.

Both digital and analog television signals weaken, the farther they travel away from the transmitting tower. On an analog TV, the picture slowly deteriorates from bad to worse as the distance between tower and receiver increases. However, the picture on a digital set will stay perfect until the signal becomes too weak for the receiver to distinguish between a (1) and a (0), at which point the image disappears completely.

This has been referred to as “the cliff effect” – the picture remains stable until it abruptly “drops off” the screen. This might be compared to sending Morse Code. As long as the person at the other end can make out the dots and dashes being transmitted they will be able to read the message. Once they lose the distinction between a dot and a dash they lose the message. Digital TV acts the same way; instead of sending dots and dashes, it sends millions of (1′s) and (0′s) every second.

As long as the TV Receiver can read the (1′s and 0′s) it displays a virtually perfect picture. The bottom line … you either receive a 100% quality image, or nothing at all. What this means to the digital television viewer, is not having to worry about getting a “bad” picture. Either you have a picture or you don’t. However, if you are receiving over-the-air, “OTA” (Over the Air) broadcasts, it is crucial for the antenna to be accurately directed towards the signal source – the transmitting tower of the station you are watching.

Adding an “H” to ‘DTV’ = W O W! While our objective is to become familiar with HDTV basics, so far we have focused mainly on Digital TV – DTV. What then is HDTV – High Definition Television? And what is the difference between DTV and HDTV?

DTV differs from NTSC-analog TV in the technology used to transmit the signal. And we looked at some of the reasons why Digital is better than analog. But when comparing Digital TV or “SDTV” (Standard Definition TV) to HDTV, the difference is as night and day! High Definition Television is digital television – BUT … It’s IMPORTANT to understand that Digital TV does NOT mean HDTV! HDTV is just ONE of (18) ATSC designated formats that comprise Digital TV. In High Definition Television, the picture displayed on your television screen begins as an HDTV signal captured by HDTV Cameras, (or converted from film or another format with HDTV Equipment). The HDTV Signal is transmitted to the HDTV Receiver and finally displayed on an HDTV-Capable TV Monitor. But it must also meet the ATSC Standards for High Definition Television in order for it to be “true” HDTV.

Note: It is more than likely you will confront mis-information stating that Digital TV in various configurations is ‘high definition television.’ This is NOT True! You may also be told that as long as the TV meets one or two criteria, or if it has been enhanced by the Manufacturer, using some proprietary engineering “magic,” this makes it – “as good as” – HDTV. Again, NOT TRUE!

If what you want is HDTV, be sure the television you are considering, is really “True” High Definition Television. How Do you Know a TV is – HDTV? To answer this question a ‘bit’ of basic TV technology will be helpful.

It will be helpful in understanding some of the basic elements of HDTV by educating yourself. After all, this is a discussion about Digital-HDTV – possibly the most significant ‘leap forward’ in consumer-technology to impact our society in more than a century!

The image you see on your television screen is comprised of a series of horizontal lines. An electron gun ‘shoots’ energy beams (light) which strike a layer of phosphor on the inside surface of the picture tube, causing it to glow. These glowing lines create the image displayed on your TV screen. How they are formatted, which resolution is used, what standards are met, are some of the factors that determine the type of television picture you will receive.

TV Resolution.The quality of the picture displayed on the TV screen is primarily the result of the television’s “resolution.” Put simply, TV ‘resolution’ refers to how many horizontal lines are displayed on the TV screen.

Note – Although the horizontal lines are counted, (in this instance) this is referred to as the “Vertical resolution,” because the lines are counted from top to bottom – or vertically. TV Resolution is sometimes expressed as the total ‘pixel’ count, which is a product of the number of lines and number of pixels per line

Why Is “Wide-Screen” TV The DTV Standard?

DTV sets are sold in two ‘Aspect Ratios.’ Aspect Ratio refers to the ratio between the horizontal (width) measurement and the vertical (height) measurement of the screen. This ratio is also used in reference to how the picture is transmitted and displayed on the screen. The two aspect ratios used in DTV are (4:3) and (16:9). That is, (4) units wide by (3) units high, and (16) units wide by (9) units high respectively. Your NTSC-analog television has an aspect ratio of (4:3); the screen appears almost ‘square’ because it has just slightly more width than height. For instance, a (4′) wide screen would have a height of (3′).

Go to the link below to find more information on the Analog to DTV Transition on February 17th, 2009 before your left in the dark.

This brief introduction to Digital TV and HDTV basics, provides an overview (intentionally simplified) of how DTV differs from traditional Analog TV, and how HDTV differs from Digital-SDTV; and a little about the Transition from Analog TV to Digital TV. This is just a start towards a better understanding of Digital TV. Now that you’re familiar with some of the basics, you are better prepared to begin considering which Digital HDTV is right for you.

http://inform4you.googlepages.com

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Food

Dry food has been a recommended staple diet for cats by many experts for a number of years. It is an easy option to leave a bowl of dry food out constantly; something that cannot be done with tinned food. Unfortunately though, it’s not a natural food source and has been developed by humans using many additives and un-natural products. Cats, like humans, will eat until they fill themselves up. However, dry food has many more calories and carbohydrates than a natural food source, which leads to the cat taking in far more than necessary just to feel full-up. Many owners assume that their cat is just greedy, but in many cases it is not the quantity of food being eaten, it is the quality.

Naturally, cats are obligate carnivores; meaning they only feed on other animals. The cats prey however, are generally herbivorous and have various vegetable and plant matter in their guts. All of which, will be consumed by the cat. Domestic cats have been shown to have longer intestines than wild cats; proving they have evolved over hundreds of years to cope with more plant and vegetable matter (carbohydrates). Still, this is no excuse to turn a carnivore into an omnivore. Rather, supplementing the diet with small amounts of carbohydrates is acceptable.

Many consumers believe that dried food is actually better for cats. The manufacturers have implemented the belief that all these additives such as corn and grains are an important part of a cat’s diet, implying ‘the more the better’ approach. Although very small quantities of these may benefit the cat, too much will be detrimental to their health.

Kidney disease is one of, if not the biggest killer in cats. Kidney disease is usually a result of lack of water and unfortunately, cats have a very low thirst drive. Although they may drink when eating dry food, they will generally only take in half of the liquid necessary for their health. A cat’s prey item consists of around 75% water, canned and raw foods have a similar amount. Dry foods on the other hand usually have a maximum of 10% water content. It is obvious therefore, that canned or raw foods are an absolute must to maintain a healthy cat.

Cats need a high level of protein in their diet which must come from animals. Plant protein differs from meat protein, and should not be substituted. When protein is calculated in canned food, the moisture content must be subtracted from 100 and the protein percentage worked out from the result. For instance, a canned food with 8% protein and 75% water means that the true protein value should be worked out like so:

Non-Moisture Content = 25% so: 8 ÷ 25 x 100 = 32

Therefore: True Protein Value = 32% which is ideal.

The amino acid ‘taurine’ is also an essential part of a cat’s diet, and can only be found in meat products. It is recommended that a quantity of 2000mg/kg or 0.2% should be available in canned food. Other vitamins and minerals should also be included. Preservatives, colouring and added flavours are used more for the customers benefit rather than the cats. If it looks and smells nice to a human, there is a higher chance of them buying it.

There are very few foods on the market which actually have an ideal amount of everything included. Many diets have concentrated on having high a protein and moisture diet with low carbohydrates, but lack in having enough taurine or vitamin B. If this is the case, offering other canned foods on occasion that are better in these areas should be considered. This will also help stop the cat becoming addicted to any 1 food type. Inter-changing the various meats such as beef, chicken and fish will also benefit by offering varying amounts of vitamins, minerals and oils.

Buy quality, not quantity. Most cheap cat foods are cheap for a reason. Avoid buying canned foods that say ‘meat’, ‘by-products’, ‘bone meal’ or ‘animal digest’. Chemical preservatives such as ‘BHA’, ‘BHT’, ‘ethoxyquin’ and ‘propyl gallate’ have been seriously questioned as being detrimental to the health of cats, and should also be avoided. Canned foods are a must for adding much needed calcium into the diet, which is essential for building healthy bones and teeth.

High energy food has been designed for cats with high energy levels. This food will not benefit a cat which sits around all day, in fact in will make the situation worse. High energy foods will not make a less active cat become energetic.

There is a common misconception that canned food is bad for your cat’s teeth, and dry food is good. Unfortunately neither statement is completely true. Neither food types are actually good for the health of teeth. Dry food is hard and crunchy, completely the opposite of what a cat’s teeth are designed to do, which is tear away at meat. I recommend you brush and rinse your cat’s teeth on a regular occasion.

There are two methods to feeding a cat. The first is to leave a bowl of food out all the time. This is obviously done with dry food and not meat. Since we recommend feeding a diet of canned or raw meat, this method is not acceptable and you should opt for the second method. This is to have a feeding regime of 2 to 4 times per day. Feeding this way allows a more controlled amount of food being eaten. You need to decide how many times per day you will feed your cat. The more often the better, but if you are an owner which is out during the day several times a week, it may be better to opt for a twice a day routine. Alternatively, cat feeding dishes which are set on a timer can be purchased and are a good option if you only go out on occasions.

The total amount of canned food your cat should is listed below. It is important to divide this total amount of food up equally among all of its feeds. The chart below is appropriate to cats that are getting their appropriate amount of calorie intake per day, which is approximately 25 calories per pound in weight. This chart is for healthy adult cats weighing approximately 8-10lbs. Not overweight or obese cats.

Type / Age of Cat Weight of Canned Food

2 – 10 Years 200g

Geriatric (10 Years +) 160g

Neutered or Spayed 160g

Inactive or Indoor 160g

Treats

Treats are given to cats for different reasons depending on the owner. Surveys have shown that overweight humans are more likely to have overweight pets. They show that overweight people are unable to control their own weight properly due to lack of will power. They have the same lack of will power when their pets are ‘begging’ for treats.

Treats are often given because it is a way of making the pet feel more welcome. If the owner is out of the house all day, they often make up for it by giving treats. This is the easy way of doing things and totally unhealthy. Rather, making up for it by spending just 5 quality minutes with the pet is far more rewarding. You may decide to simply brush the cat, or you could play with it by throwing a small toy mouse or ball around. Either way, the cat will enjoy being with you more than it will eating a treat, and exercise will aid its health.

Some owners offer treats because they think the cat doesn’t eat enough dinner. The treats are designed and flavoured to be ‘irresistible’ to the cat, and they will eat it whether they are hungry or not. Treats should not be offered for this reason. Providing your cat looks healthy and is the appropriate weight, it will be feeding just fine. If your cat is a poor feeder, they should be tempted by other feeding methods, not with treats.

Higher Risk Cats

Neutered or Spayed

I would like to point out before anything, that the act of neutering or spaying your cat will not make it overweight. Rather, it is how you care for it afterwards that will affect its weight.

A neutered cat loses its desire to ‘roam’ like an ‘intact’ cat would do. They are not as inquisitive and generally get less exercise than intact cats. Because of this, their metabolism is slower than normal by around 20-25%. With a slower metabolism, comes a lower need for calories. A neutered or spayed cat should intake approximately 20% less calories.

Breed

Some breeds of cat are naturally slimmer than other breeds; such as the Siamese and Ornamental Short Hair. These breeds are far better at maintaining a good body condition than larger breeds. Pedigree cats are also generally fitter than non-pedigree individuals.

Age

Cats are most likely to become overweight from about 2 to 12 years of age. Younger cats have a much higher metabolism and are more energetic than older individuals. Older cats often eat far less, and it is more common for geriatric cats to become skinnier rather than heavier.

Indoor Cats

Indoor cats have many factors weighing them down. To start with, the most obvious factor is being indoors all the time. There is little stimulation inside, and they will not get the exercise that an outdoor cat will be able to. Many static toys that are offered to indoor cats become boring. They will soon lose interest in scratching posts and similar toys. Repetitive electronic toys can also become predictable and boring. The most enjoyable form of playing for the cat is to interact with the owner. Waving string around or rolling a small ball around will keep the cat amused for far longer.

Being inside all the time also means more contact with the owner is likely. This usually means more treats are given.

The temperature is an important factor too. An outdoor cat will use more energy and have a higher metabolism simply to maintain its body temperature. Cats living in centrally heated houses don’t have to use much energy to get their body temperature controlled.

Social Environment

This is an area where you just can’t win. There are advantages and disadvantages of having one cat or having multiple cats.

Only cats do not have the same competition for food that a multi-cat household may have. Therefore they may not be as eager to eat as much food and as quickly as a cat in competition with other cats will do. However, only cats are more likely to become bored and have less stimulation around them compared to a cat living with others. Cats have been known to take on habits like humans, such as eating when bored like an only cat may do. They may also eat more when they are stressed, like a cat living in a multi-cat household may do.

A household with more humans is far more likely to inflict extra weight onto a cat. It means more people offering treats, and more people to feed the cat dinner. It is common for many households to become confused as to whether or not the cat has been fed, and if in doubt they will feed it again.

Disabilities

This applies to humans and pets alike. Humans with physical disabilities are less likely to play and exercise their pets. The situation becomes worse if the cat is an indoor cat.

Disabled cats are often ‘over-protected’ by their owners. Most are automatically turned into indoor cats if they get a disability, and become an excuse for more treats to be offered. Most cats can still exercise and have their mind stimulated with various disabilities. In fact many cats with disabilities will deteriorate quicker if they are not exercised and the mind stimulated properly.

Neighbours

Do you have cat friendly neighbours? Do you know if your cat has gone into other people’s houses before? It is common for other cat lovers to feed a cat that has wondered into their house.

If you think this happens, place a tag onto the cat which is clearly visible and ask politely not to feed the cat. Some people will ignore this, thinking it will not do any harm. To get around this, state that you cat has ‘Special Dietary Needs’. They are more likely to pay attention when they think feeding them the wrong food could potentially harm them.

By Chris Jones
Director of Pet Club UK Ltd.
http://www.petclubuk.com

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Corporate marketing groups – especially bandwidth-challenged small-to-mid-sized departments – can be so focused on tactics and fire fighting that they jeopardize their marketing investment. There is a tendency to overreact to events, to tackle symptoms rather than underlying fundamental problems and to jump at the opportunity to please the boss. Many times, this kind of tactical knee jerking may be fatal.

Without great marketing, companies won’t flourish, especially those in highly

competitive markets. Yet the chaotic nature of emerging or dynamic growth

companies and the tendency to place the marketing burden on too few individuals is

a setup for failure. Promising companies may be left in the dust, or at least

handicapped at the starting gate.

Marketing Operations is emerging as an important discipline for improving

performance and measuring ROI in admired technology companies (like Intel, IBM

and Amazon) who have refined and fine-tuned their marketing organization with an

operational focus. Given the demands that these organizations face today, an

innovative approach is central to solving critical issues like results measurement,

bandwidth constraints and creativity limitations, and building value-added

outsourced supplier relationships and effectively managing budget. Many of the

best practices, efficient processes and systems approach from large company

Marketing Operations can and should be applied by emerging companies that are

serious about their marketing investment. Here’s why:

PROBLEM #1

Ill-defined metrics

Today, more than ever, corporate marketing departments need to justify their

existence. The need to measure results is unavoidable. However, the instincts and

skills that make an outbound marketing practitioner great-action-orientation,

verbal and written acuity, persuasiveness, the ability to build strong relationships-

often don’t translate into an ability or willingness to scientifically and objectively

evaluate success. Add in broken systems and the organization’s unwillingness to

pay for marketing evaluation, and it’s no surprise that many marketing departments

are unable to define meaningful success metrics.

SOLUTION

Marketing Operations ensures that the right processes are in place to establish

meaningful metrics at the front-end of marketing process, enabling the

measurement of success at key intervals, and as each program concludes.

PROBLEM #2

Slammed resources

The prevailing attitude of “doing more with less” can leave key people discouraged,

overwhelmed, near burnout, and eventually, circulating their

resumes. The consequences for organizations are costly mistakes, high turnover,

and collapsed programs when key people leave, and missed opportunities to

leverage the “ugly-stepsister-Cinderella-in-waiting” programs that never get off the

ground because of a lack of ownership.

SOLUTION

Marketing Operations addresses these resource limitations by ensuring workload is

effectively allocated, roles are clearly defined, interdependencies are understood,

team members feel satisfied with their jobs and the programs and additional

resources, whether through additional headcount or outsourcing, can be

successfully justified to executive management.

PROBLEM #3

Sketchy institutional memory

Marketing is dependent on accurate information, a historical view into past

successes and failures, and the ability to recognize patterns that link seemingly

unrelated data points. Unfortunately, knowledge in many marketing organizations is

scattered all over the company. It’s in the heads of individual workers, on shelves,

on people’s hard drives, in long forgotten filing systems. When people leave, a big

piece of organizational knowledge goes with them. Information loss is a huge

productivity killer for marketing teams. Lost insight that must be regained or

reacquired wastes previous marketing investments.

SOLUTION

Marketing Operations facilitates knowledge sharing, an enduring repository of

information and greater decision-making based on fact, as opposed to hunch.

PROBLEM #4

Constrained creativity

The best creativity comes from many brains working together in collaboration. A

consequence of the age of the “individual contributor” director is constrained

creativity. When the entire creative burden falls mostly on one outbound marketing

person, the ability to think out of the box can be severely impacted. Creative

synergy results from many minds thinking as one.

SOLUTION

Marketing Operations enables the creative process to benefit from the synergy of

team.

PROBLEM #5

Failed supplier relationships

Most successful companies can point to strong, long-term marketing supplier

relationships as integral to their success. Likewise, a pattern of failed supplier

relationships is often an indicator of marketing department failure, rather than poor

vendor performance. Unfortunately, companies that have had consistently bad

relationships with outsource suppliers often react by seizing control and bringing

everything in house. While this strategy may provides the illusion of control, it lets

marketing managers deflect blame for failures, rather than teaching them how to

manage their outsource suppliers by taking responsibility for the results. In

addition, this strategy won’t scale with the growth of the organization.

SOLUTION

Marketing Operations helps set realistic expectations and mutual accountability

between suppliers and the organization, increasing the effectiveness of outsource

partners by empowering them to act as an extension of the internal team.

PROBLEM #6

Lost discretionary budgets

Use it or lose it. Misuse it and lose it anyway. Many corporate marketing

departments are leaving discretionary budget on the table or allocating it to

the wrong initiatives. This discretionary marketing budget “Catch 22″ occurs

because:

o It’s very time consuming to manage the budget effectively, especially in companies

with broken financial systems

o Each marketing spend-decision creates more work for the one-person or small-

team

marketing department in terms of project management, measurement, supplier

management, etc.

o Doubt persists about the ability to successfully justify the expenditure to

management

o Focus is instinctively on high-visibility marketing activities and C-level executive

“requests” over fiscal management (marketing people are more inclined toward

marketing than finance)

SOLUTION

Marketing Operations facilitates implementing the system support infrastructure

and financial management discipline needed to protect precious marketing budgets.

PROBLEM #7

Narrow marketing mix

Many companies align their fate with the success of too few marketing programs.

Whether it’s lead generation, public relations, trade shows or advertising, the over-

reliance on any one particular program can derail a company-especially if a key

program unexpectedly loses momentum. In the meantime, programs that could

have had strong leverage never get a chance to prove their mettle and are forever

relegated to the “B” list.

SOLUTION

Marketing Operations puts the means in place to launch potentially high-value

marketing programs that would never otherwise get out of the starting gate.

The Bottom Line

In a nutshell, Marketing Operations is an organization’s best bet to:

o Ensure that success can be measured and replicated

o Leverage systems and processes to enable consistently excellent performance

o Encourage great marketing departments to stay together

o Allow the marketing organization to flourish, despite the unexpected, but often

inevitable, loss of a key employee.

Gary M. Katz, APR, is president and CEO of CommPros Group, a Santa-Clara, Calif.- based firm that provides marketing operations services to help companies leverage their marketing investment, plus a variety of outsourced marketing program management services to support lean marketing departments. Gary is a veteran with more than twenty years of experience in the technology industry where he directed corporate marketing, communications, public relations, lead generation and qualification, investor relations, and employee communications programs. He has served as director of communications for ShoreTel, director of corporate marketing for Aplix Corporation, senior manager of corporate communications for Insignia Solutions, and as a director, account supervisor, or preferred subcontractor for more than a dozen leading public relations and marketing communications agencies. A past president of Silicon Valley PRSA, he holds a master’s degree in organization development from the University of San Francisco and a BA degree in public relations from San Jose State University.

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When shopping for a pair of hiking boots, it is important to know how they are made. No, you don’t need to know how to make your own, but you have to understand what goes into them and how it affects the comfort and durability – the overall quality – of the hiking boots. In this article I will describe the parts of a hiking boot, what they are made of, and how they come together to form the ideal hiking boot for you.

Like any shoe, a hiking boot consists of an upper and a sole joined together by a welt and with an inlet at the front covered by a tongue, and the whole is lined with various pads and cushions. I will discuss each of those parts in detail, in terms of what they are made of and what to look for in various types of hiking boots.

Sole and Welt

Let’s start at the bottom. The soul of the hiking boot is the sole.

Soles are usually made of synthetic rubber in varying degrees of hardness. A harder sole will last longer, but generally will have poorer traction on hard surfaces (such as bare rock) and will provide less cushioning. A softer sole gives you the cushioning you need for long hikes and the traction you need on rough ground, but it will wear out faster.

Manufacturers have made their trade-offs in choosing the materials to make their boots out of. The final choice is up to you when you choose which boot to buy. If you expect to do most of your hiking on soft surfaces, such as desert sand or bare soil, you might lean more toward harder soles. But most of us hike on fairly rugged trails with a good deal of bare rock, and we need the traction of a softer sole.

Inside the sole is a shank. It is a stiffening structure, either fiberglass or steel, that prevents the sole of the boot from twisting and that provides arch support. Shanks may be only three-quarter or half-length. Hiking shoes generally have no shank at all, deriving all their stiffness from the molded rubber sole. Good day-hiking boots may have a full-length fiberglass shank. High-quality backpacking boots will give you the choice of fiberglass or steel. It will depend on how strong you need your hiking boots to be, and how heavy.

Look for deep, knobby tread. Deep cuts in the sole allow water and mud to flow out so you can get traction. “Fake” hiking boots, designed to look like hiking boots but not to perform like them, may have thinner soles and shallow tread. Working boots also may have shallow tread, and they generally have harder soles than hiking boots have.

The welt is the connection between the sole and the upper. Virtually all hiking boots these days are glued together rather than sewn. If you are buying a very expensive pair of backpacking boots, give preference to a sewn welt. Boots with a sewn welt will be easier to resole when the original sole wears out. For hiking shoes or day-hiking boots, when the sole wears out, the upper is not worth salvaging, either, so a glued welt is just fine.

Upper

The upper of the hiking boot provides warmth, protects the sides of your feet from rocks and brush, and repels water. It must also allow your feet to “breathe,” so that moisture from perspiration will not build up inside the boots and cause blisters.

Uppers of hiking boots are usually at least partially made of leather. High-quality backpacking boots are often made of full-grain leather (leather that has not been split). Lighter boots may be made of split-grain leather (leather that has been split or sueded on one side), or a combination of split-grain leather with various fabrics.

Fabrics that are combined with leather are usually some type of nylon. Heavy nylon wears nearly as well as leather, and it is much lighter and cheaper than leather.

In any hiking boot, especially those made of combinations of leather and fabric, there will be seams. Seams are bad. Seams are points of failure. Seams are points of wear, as one panel of the boot rubs against another. Seams are penetrations that are difficult to waterproof.

The uppers of backpacking boots are sometimes made of a single piece of full-grain leather with only one seam at the back. This is good, for all the reasons that seams are bad, but it is expensive.

You’re going to have to deal with seams. But as you shop for hiking boots, look for customer reviews that mention failure or undue wearing of the seams, and avoid those brands.

Inlet and Tongue

There are two things to look for in the inlet and the tongue:

1. How the laces are attached and adjusted

2. How the tongue is attached to the sides of the inlet

The inlet may be provided with eyelets, D-rings, hooks, and webbing, alone or in combination. They each have these advantages and disadvantages:

* Eyelets: Simplest and most durable way to lace a boot. Not so easily adjusted.

* D-rings: Easier to adjust than eyelets, more durable than hooks. More failure-prone than eyelets. (They can break, and they can tear out of the leather.)

* Hooks: Easiest to adjust of all lace attachments. Subject to getting hooked on brush, or bent or broken in impacts with boulders, main cause of breakage of laces.

* Webbing: Cause less chafing of laces, slightly easier to adjust than eyelets, slightly more durable than D-rings. More failure-prone than eyelets.

The most common lace attachment of any hiking boot is eyelets below ankle-level and hooks above. You may see eyelets all the way up, as in classic military-style combat boots, or a combination of either D-rings or webbing with hooks.

The attachment of the tongue is a critical factor in how waterproof the hiking boots are. Provided the leather and/or fabric and seams of the upper are waterproof, water will not get into the boots until it gets higher than the attachment point of the tongue.

Most hiking shoes and day-hiking boots have the tongue attached all the way to the top. If the tongue is not fully attached, consider carefully whether you will need that extra inch or two of waterproofing.

High-rise backpacking boots have the tongue attached only partway up, but that still reaches higher than most day-hiking boots. It’s difficult to get the boot on and off if the tongue is attached very high.

Linings and Pads

There are many pieces that go into the lining and padding of a hiking boot, but two in particular you need to pay attention to:

1. The sole lining

2. The scree collar

The sole lining must be appropriately cushioned. You want a firm, durable surface in immediate contact with your socks, but enough cushioning below that to absorb impact.

The scree collar is a cushion around the top of most hiking boots. It enables you to pull the boots tight enough to keep out loose rocks (“scree”) but without chafing against your ankle and Achilles tendon. This is the thickest and softest cushion in the whole hiking boot. It must be soft enough to conform to your ankle and Achilles tendon as they move, and still keep close enough contact with your leg to keep the rocks out.

Very high hiking boots, such as military-style combat boots, may have no scree collar at all. The height of the boot is what keeps the rocks out.

Throughout, the lining and padding of the hiking boots must be thick enough to provide warmth, durable enough to last, and smooth enough that it will not cause chafing and blisters.

Conclusion

So, these are the things you need to pay attention to when choosing a pair of hiking boots. Be prepared to compromise, and pay attention to which features are really important to the style of hiking you intend to do.

Chuck Bonner is a lifelong hiker and amateur naturalist, and webmaster of http://www.HikingWithChuck.com. For more information about hiking boots and other hiking equipment based on many years on the trail, visit [http://www.hikingwithchuck.com/Gear/HikingGear.htm].

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Choosing a carefully pinpointed niche market should be one of the first steps that an internet business owner has to take. A very common way of describing a niche market is ‘a targeted group of individuals with very specific and similar needs or interests.’ These people engage in similar activities and hence they would most probably demand the same goods or services to cater to their needs. Online businesses that drop ship their products to their customers would thrive by focusing on a specifically targeted niche market. In this article, I would focus on the advantages a niche market can bring to an online Drop Ship business. This article also provides you with practical steps for you to select your niche market.

By focusing on a specific niche market, Drop Ship businesses gain an edge because they are like ‘monopolies’ for that particular niche. The ‘monopoly’ for that niche would be able to provide a much wider range of products and better services for that market, enabling it to dominate. Because there is a very large number of niche markets on the internet, most Drop Ship businesses are able to survive and thrive online by selecting a niche that no major competitor is targeting, and directing their marketing efforts to their respective niches. With limited resources, a small Drop Ship business just starting out cannot hope to sell ‘mainstream’ products that are also supplied by huge competitors like Wal-Mart.

It is critical to first establish a market with an unfulfilled need and then develop products or services to meet these needs. Most online ventures fail by first selecting a good product, and then looking for the market for that particular product. They fail when the product’s demand is insufficient, or when the product already has a strong competitor supplying to the market.

The internet is not the only medium where niche marketing dominates. In our corporate world, the majority of the successful companies also selects a niche market and develops products or services that cater to their specific niche. Microsoft develops software as operating systems and platforms for computers. Nike offers shoes and footwear targeted at the sporting population. This illustrates the importance of first selecting a niche market for your business to focus on.

There are a few simple stages in the selection of a niche market:

1) Brainstorm for niche markets that are related to your area of interest or expertise. It is simply easier to succeed if you focus on an area that you are passionate about and have the most expertise in. This way, along the learning curve of starting an online business, the frustrations that you face along the way will be reduced because whatever you are doing feels more like fun instead of work.

2) Research the market in detail. This involves producing a detailed profile of your market, including the estimated demand for your products, the products in the niche likely to have the highest demand, and where these prospects normally congregate online.

You can use the free Overture search term suggestion tool to gauge the market size for the products you have in mind. It is available at http://inventory.overture.com/d/searchinventory/suggestion/. Simply type in the product keywords and this tool can suggest more specific keywords, and also the number of times this word has been searched over a period of time.

Chat rooms, forums and newsgroups are where your target market normally congregates online. By monitoring these discussion boards, you should be able to determine the evolving needs of your target market, and what new product is likely to be in high demand soon. Forums can also be a good source of ideas for your products. Google Groups is a good place for you to start finding newsgroups or forums for your niche market. It is available at http://groups.google.com.

3) Select a niche market that has a need not currently being adequately met instead of targeting a niche whose need a competitor can fulfill very well. From the newsgroups, discussion boards and forums, you can get valuable information about business opportunities. For example, if consumers voice out their dissatisfaction about any unfulfilled need, you can quickly find and offer any product as a new solution to their problem. This fills a ‘gap’ in the market and your business is established.

4) For the niche markets that do not have their needs adequately met, conduct research on the major businesses in that field. If there are no major competitors, you can congratulate yourself on finding a suitable niche market for your Drop Ship business. If there are several major market players, you have to either develop a Unique Selling Proposition (USP) to differentiate your products from your competitors, or you can narrow down the definition of your niche market to a more specific level. For example, if your niche market is the group of individuals passionate about oil paintings, you can narrow down your focus to abstract oil paintings by Rembrandt or Renoir.

If you want to be a retailer of Rembrandt oil paintings, for example, note that your competitors are not the websites selling oil paintings from all artists, but the websites that focus only on Rembrandt oil paintings. All things being equal, an online shopper will certainly choose a website focusing only on Rembrandt oil paintings, instead of a website selling paintings from all the famous artists. This is the edge that a niche market can give to a small Drop Ship business.

You can use the free Overture ‘View Bids Tool’ available at [http://uv.bidtool.overture.com/d/search/tools/bidtool/] to gauge the competition for your products. Overture is a Pay-Per-Click search engine, which provides search results ranked in order of how much businesses are paying for every click-through to the business websites. This tool lists the amount that each business is paying for every click by visitors. The higher the bid for the keyword, the more popular the keyword, thus the stronger the competition you face for your products.

5) Test your market. Once you have confirmed your niche market, you must test your products for that market. Start off your business by selecting a few of the most popular products and placing them in your catalogue. Next, you announce your products to newsgroups and discussion boards and gauge their response to your products. Observe how well the individuals are reacting to the introduction of your products. If you did your research properly and fulfilled a need well, most probably you would receive a very warm response from forums and newsgroups.

Finally, as the online retailer for your niche market, you should aim to be the best online resource for the market. Articles, strategies and guides should be included on your website to provide your niche market with valuable information. For example, you can write your own guides on how to properly use tools for magician tricks if that is what you are selling. However, it is not advisable to start off by selling an enormous catalogue of products. You should first establish your credibility by supplying your market with useful know-how for the products, and recommending them a few popular products. As your business stabilizes, you can slowly expand your business catalogue to include other products.

Selecting a niche market is one of the most important steps for setting up a Drop Ship business. It lays the foundation for how your business will develop in future. Thus, spend some time carefully deciding on your niche market before taking the plunge into your business.

You are welcome to reprint this article as long as you include the Author’s resource box with the article.

About the Author: Ray Yee is the founder and president of Dropshipperscentral, a website which provides a wealth of informative articles, tips and resources on everything you’ll ever need to know about setting up a Drop Ship Business and marketing it. Click here for the Wholesale Drop Ship Directory [http://www.dropshipperscentral.com] from [http://www.dropshipperscentral.com]

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When shopping for children’s furniture one has to take many things into account, the child’s personality being a big factor. Another is the item safe built for a child to use, no one wants to buy something that could accidentally hurt a child. Something else to consider is does this product have the potential to help my child learn as he/she plays and interacts with the item. Will it help in building a play full imagination is one way it can stimulate the mind. Another is will it help with motor skills also helping during development of your child. As your child grows and becomes more aware of he’s or her’s surroundings the things around them become more important to them. Try and surround your child with things that make them comfortable and happy.

Finding the right furniture to fit your child’s needs is a little tricky, but if you pay close enough attention to them they will lead you in the right direction. What do they focus on which colors draw their attention what do they play with? The answers to all these questions will lead you to the right types of furniture to buy for your child. Something else to keep in mind is they are a part of you so one can conclude that your child will share some of the same interest that you have. Try not to force any of these interest on your child but simple allow your child to grow. The older your child becomes the easier it is to fit a room around your child be patient and everything will work out. It can become a fun filled event for the whole family when designing a new room full of fun and bright furniture.

Make sure you check the furnishings you are going to buy for safety making your child’s new room is safe should be a top priority. Buying KidKraft products is one of the easiest ways to do this. Designed by engineers to be extremely safe all of KidKrafts products under go extreme measures insuring that they are very safe for all children.

Shopping for furniture and toys that are bright and fun will help them develop into great kids. Anything you can place around your child as he or she grows that stimulates their minds will help them develop. Toys that can stimulate their imagination help with an active mind the more they play and interact the more their minds grow. Its important to bring furniture and toys into their lives that help develop motor skills. Look at rockers in the shapes of animals motor bikes and others help in both mind and body. Leading your child to be active in mind and body should be an parents number one goal. We at Childrens Furniture Now have a great list of different KidKraft products that are designed just for kids. Stop by today and all childrens bedroom furniture ships free.

KidKraft childrens furniture is the leader in childrens bedroom furniture

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Freebies delight many of us and computer users are lucky to be able to download free movies from the Internet. There are several hundred sites advertising downloads of free movies but some are in the business peddling illegal fare. The trend to download free movies has also irked movie studios that fear a Napster-like piracy of music and movies via the Internet.

The free movies available online are usually those in the public domain because their copyright has not been renewed. The latest full-length movies are seldom free and they require a small fee sometimes charged as membership or shipping or mailing fee by some companies. If a recent movie is completely free, most often the transaction can get you into legal trouble.

The websites ibiblio.org and archive.org have free movie downloads. These sites have a collection of public domain movies. You can even get full-length movies from the 1930s and 40s such as the Three Stooges. It is legal to download these movies because the copyright has expired and they are now in the public domain.

The major movie studios are worried about this trend of free movie down loads. They see a future scenario of movie piracy similar to the music piracy boom of a few years ago. New technology makes it more difficult to put free movies on the Internet. Microsoft is planning a new operating system that will have strong anti-movie piracy protection.

The software is being developed in consultation with movie industry. The studios are looking at controlling the movie downloading market. With broadband speeds, Downloading a movie may become as common as downloading a song. A new alternative is to rent movies online for a small fee.

The movie download business is still in its infancy and faces many hurdles. For one, most people prefer to watch a movie on a television screen and not on a computer. Also, the hard drive of a P.C. can store only a few movies.

Downloading a movie from the Internet requires the following items. First, there must be a 56K modem or a broadband connection, 64 MB of RAM, Windows (95,98, ME, 2000, XP, Linux) and a movie download player like Quick Time. If all these components are present, you can play videos by download or stream. Movies should start playing within a minute or two once you select a link to the page that supports your modem speed.

It is not at all a tall order to expect the movie industry to be completely transformed by the free download business just like when the iPod hit the music scene. A way will surely emerge for the present technology to shed its defects and to bring out a high-quality product.

Free Movies provides detailed information about free movies, free anime movies, free movie clips, and more. Free Movies is affiliated with Free Movie Downloads [http://www.i-moviedownloads.com].

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I love to cook over real fire! Whether on a gas grill, charcoal grill, smoker grill, fire pit or even in my fireplace, cooking with fire is fun and creates unique and delicious aromas and flavors that enhance many foods greatly. But by far my very favorite way to cook is over a real hardwood firewood fire. While good charcoal and smoker cooking can certainly give you some nice char-broiled wood flavors, there is nothing quite like a real wood fire. There is something very primitive and romantic about it, harking back to pre-modern times when food was all cooked over an open wood fire.

Most people do not take advantage of real wood to cook anymore because technology has made things easier for us. Between gas stoves and grills and easy to light charcoal, cooking with fire is quick, easy and pretty much hassle free nowadays. However, there is something to be said for a leisurely afternoon, building a real fire and then using that fire to perfectly cook your grilled meal. Sometimes I don’t want “quick”, “easy” or the bare minimum.

So for all those like-minded grillers out there, those who want to get a little more primitive and a lot more delicious, here are some tips for how to cook with real firewood on your grill, fire pit or even in your fireplace. It takes some time and it take some practice to get right, but I think you will love the results!

Choose Good Hardwoods

At the heart of great wood cooking is good firewood which burns long, hot and gives off savory aromas. Don’t skimp in this department! All of the smoky, grilled flavor that you get in your food comes from your wood so if you use bad wood, your results will be bad. So what is bad? First of all, avoid softwoods in general.

Softwoods burn easily and hot but don’t burn as long and don’t tend to develop long-lasting hot embers at their core. Softwoods, like pine for example, also tend to be fairly resinous and many give off piney or other sharp smells which, while not unpleasant, do not pair well with food. You can use softwoods to help get your fire started, but what you really want for the majority of your firewood is good, seasoned hardwoods.

Hardwoods are denser and will burn longer and hotter. They take longer to get started, but the extra work is worth it. There are dozens of hardwoods that make great fuel for cooking, some of which have very distinct and delicious aromas and flavors. Oak is very common, which gives off a rich, smokey aroma. I prefer fruit and nut woods as they tend to have a milder, almost sweet, aroma. Some excellent choices are almond wood, apple wood, pear wood, and pecan wood, if you can find them. Most people know about mesquite and hickory for smoking, but they are also hardwoods which make excellent fuel. If you happen to live on a vineyard, old grape vine cuttings make great wood for quick fires!

Build Your Fire Ahead

As I mentioned above, starting a hardwood fire can take some time to really get going. In addition, because you want to cook with embers as much as possible, you want to give your fire a chance to burn down as much as possible before you throw food on top. This can take quite a long time and depending on how much you are planning to cook and how big your fire pit or grill is, this can take literally several hours to build the fire, keep feeding it to build up a core of embers, and then let the large flames die down before starting to cook. Of note, while I generally prefer to do this type of wood fire cooking on an outdoor fire pit with a grill grate, most people don’t realize that you can burn a wood fire in most heavy duty charcoal grills as long as it is big enough. I have used the large Weber 22-1/2″ charcoal kettle grills to good effect as well as some Char-Broil charcoal grills.

Cook with Embers

As mentioned above, when cooking with real firewood, cooking over the hot embers is ideal. Why? A new fire, which has just been started does not give off much heat. Additionally, there are large flames coming up from the wood. If you lay a grill grate across this young fire, you will not get much radiant heat and instead will have big open flames lapping up around your food. This spells disaster for grill cooking! Your food will not cook on the inside very fast and the outside will catch fire and get burned to a crisp in no time!

To avoid this and to get the most of your firewood, take your time and start early. Red glowing embers give off tons of heat and don’t have big flames. If cooking in a fire pit or large grill, start your fire early and keep adding wood for a while to build up a deep core of hot, glowing red embers at the bottom. Then let the top wood burn down until you barely have any flames left, just a big, deep pile of red embers. These embers give off a lot of heat and because they don’t have large flames, they are less likely to char your food to a crisp. Only then should you lay your grill grate across and add your food. If you are cooking a lot and the heat starts to die down, stirring the embers with a poker helps to get more oxygen to the wood and will increase the heat for a while. If you really need more fuel, you can add firewood to the side and only push it over, under the cooking area, when it has burned down and no longer has large flames.

Rotisserie Cooking

One way to get a lot out of your wood fire cooking is to use a rotisserie. There are various rotisserie contraptions that can be purchased at grilling and camping supply stores. These are basically a large motorized or hand-turned spit that rotates over your fire pit. This is advantages for several reasons. First of all, for large roasts, such as whole poultry, pigs, and other large roasts, it gives you a very even, consistent cooking heat throughout the meat so that your food stays succulent and evenly done.

Also, for these larger roasts, laying them directly over hot embers can burn the surface long before the interior is even warm. Finally, the rotisserie can hold your food a considerable distance above your wood fire so that you can even cook over open flames without your food burning. If high enough, only the rising heat, not the actual flames, reaches your food, which is perfectly rotated in the aromatic smoke. Therefore, prep time is reduced as you don’t have to burn your wood down to embers first, although some embers help to supply adequate heat. For grilled leg of lamb and whole chicken and game birds, rotisserie cooking over a fire pit is one of my favorites!

Fireplace Cooking

In the winter it is often too cold outside to cook outdoors. However, many of us have a wonderful real wood cooking area right in our homes, although some of us don’t realize it. Most fireplaces are used exclusively for heat and ambiance these days, but years ago it was the primary cooking area in many houses. I love hearth cooking and it is not as difficult as most people think. For most types of fireplace cooking, special equipment is needed. There are fireplace cranes available which hold a handled Dutch oven pot or kettle over your fire to cook stews, soups or coffee. Fireplace grills are available which is basically a grill grate that sits over your firewood grate in the fireplace and allows you to grill any number of foods.

Even fireplace rotisseries are available which sit just in front of the fireplace and slowly turn your roast meats. But if you don’t want to invest in any extra equipment, there is always string-turned fireplace cooking. Traditionally a way to roast a leg of lamb in front of the fire, I have adapted string-turning to roast a number of different types of roasts, from whole poultry to tri-tip. All you need is a long piece of kitchen twine and a screw or hook installed in your mantle above your fireplace. The weight of the roast slowly spins it on the string so that you have a poor man’s rotisserie without a lot of extra equipment!

An Alternative

Finally, if all of the above seems like too much work and too much hassle there are easier alternatives to infuse wood smoke flavor into your food. Using smoking wood chips or chunks in either a barbecue or dedicated smoker grill is an option. Smoker cooking can really give you rich, aromatic smoke flavors in your foods. However, because you are using standard charcoal or gas as a fuel source, you avoid much of the hassle of cooking with real firewood.

I hope these tips help to get you started cooking with real firewood to bring your grill cooking to a new level of fun and flavor. Remember to always be safe when using fire of any type! Follow all basic fire safety rules so that only your food gets cooked!

Josh Dusick is the editor of the Fire Pit and Grilling Guru website at http://www.firepit-and-grilling-guru.com where you can get information about grills, barbecues, fire pits, indoor grills, firewood, charcoal, grill and fire pit cooking, cooking in your fireplace, grill food and wine pairing and even how to build an outdoor fire pit. Take your cooking with fire to the next level!

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These days it is very common for families to eat outside the home on a regular basis. Dining out isn’t just an occasional treat like it used to be. All these restaurant meals can contribute to obesity and related health problems if you don’t take care when selecting your meals.

First of all, you want to try to limit your consumption of dishes that are fried or cooked with a lot of oil or creamy sauces. These are okay in small portions on an occasional basis. Consider splitting an appetizer with friends or having an appetizer portion for your meal if you really want an item like this.

Another way to limit calories and fat is to plan your meal ahead of time so you don’t get tempted by other items on the menu. Many restaurants have their menus posted on the internet so you can check them out in advance to try to find the healthiest options for when you are dining out. Choose what you will order ahead of time and stick to it.

Many people look on dining out as an opportunity to have a special treat. This is okay as long as you limit the extent that you treat yourself. You shouldn’t eat lots of buttered bread plus a calorie-laden appetizer, entree and dessert. If you want dessert, then you should eat a more health conscious entree and have a salad or broth based soup for a starter and pass on the contents of the bread basket.

Keep in mind that many restaurants have huge serving sizes. In order to keep yourself from mindlessly munching on your meal once you are full you might want to have half of your meal packed up in a to go container right away, or else consider splitting a meal with a friend so you won’t have all that food sitting in front of you.

These are just a few tips that can help you to keep your weight in check even when you eat out from time to time. Adding a little more exercise to your routine on days that you are planning on dining out can make even more of a difference.

For Singapore dining guide, visit JP Pepperdine now.

Feel free to publish this article on your website, or send it to your friends, as long as you keep the resource box and the content of the article intact.

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A car to a college student is like treasure to a pirate. Having a car at college is a luxury that not many students get to have.

Most students ride their bikes or walk to class, but if you are one of the few who gets to drive to campus and take long trips on the weekend, then you have to be prepared for the responsibility of owning a car. And that means you have to be covered with student car insurance.

Besides tuition and books, car insurance for students is one of the biggest expenses a student will pay in college. But if you are careful about choosing your student auto insurance, you will be able to work the payments into your student budget and still manage to save money in your savings account.

The Basics of Student Car Insurance

Finding cheap car insurance for students can be difficult since younger drivers usually have higher premium payments to make. It has nothing to do with you personally, but young drivers just tend to make more insurance claims than older drivers, so insurance companies will charge you more so they can make more money.

There are also other factors that can affect the amount a student will pay for student car insurance, such as:

• Age
• Gender
• Driving record
• Location of vehicle
• Damage history of vehicle
• Distance driven daily

You can’t avoid these factors when you are applying for student auto insurance, but there are many ways that you can lower your premium payments. You just need to take the right steps towards choosing your student insurance.

Tips for Choosing Your Student Car Insurance

You can’t avoid being young and in college, but there are steps you can take to lower your student car insurance payments. And even though you want to find an insurance company that offers car insurance specifically for students, not all of them do, so if you can’t get student car insurance, then follow these tips to get a cheaper car insurance plan:

Shop Around for Options

Find out as much information as you can for at least 3 different insurance companies. Compare their premium quotes and see who has the best benefits for your money.

Know Plan Basics

Knowing the basics of a student car insurance plan is very important in choosing the right kind of plan for your needs. Not all car insurance for students is the same, but the parts that make up the plan usually cover the same areas.

Here are the six basic parts of a student car insurance plan:

1) Bodily Injury - Covers you for bodily injury you might have caused to another person.

2) Personal Property Liability - Covers damage or injury you might have caused to another person’s property.

3) Collision - Covers you for any type of accident with another car or with an object like a parking meter or a utility pole.

4) Comprehensive - Covers you in case someone steals your car or something in it, or the weather damages your car. It is best to get both of these types of student car insurance coverage.

5) Personal Injury Protection (PIP) – Covers medical costs and any lost wages from a job for the policy holder and any injured passengers.

6) Uninsured Motorist - Covers you for accidents with motorists who do not have car insurance. Also covers you for hit-and-run accidents.

Maintain Good Grades

Many insurance companies offer discounts to students who maintain a B average or higher. Make sure you bring proof of your grades when you apply for your car insurance.

Apply for all Discounts

Even if you get a student discount, always apply for any discount that the insurance company is offering. Most insurance companies will offer you a great deal if you purchase multiple insurance plans together, like car and renter’s insurance, and they might even offer you a family discount if you sign up for the same insurance as your family members.

Buy the Right Car

Before you even get student car insurance, you need to get a car that is right for you. Car insurance is often based on a car’s safety probability, so high speed sports cars and smaller cars have a greater risk of damage. They are also more likely to be targeted by thieves, so you should buy a more practical car with good gas mileage and reliability rather than a car that costs more than your entire student budget.

Walk or Bike More, Drive Less

Even if you have a car, that doesn’t mean you have to use it everyday. If you live on campus and you’re close to class, either walk or ride a bike and save on gas money. Some insurance companies will give you a low-mileage car insurance deduction if you drive below a certain number of miles each year, so save your long-distance car driving for the weekends.

Increase Your Deductible

If you increase your deductible – the amount you pay towards a claim before your insurance company pays – then you can save from 15% to 40% on your student car insurance premium.

Install Secure/Anti-Theft Devices

If your car’s seat belts and airbags don’t’ work, you should get them fixed as soon as possible. Also, if you don’t have an alarm system, get one installed. The safer you are against accidents and burglaries, then the less your car insurance company will have to pay and the less you’ll have to pay to them.

Be a Safe Driver

The most important step you can take towards lowering your student auto insurance is to be a safe driver. The fewer driving violations and auto accidents that you have the more money you will save with your car insurance. That means you should never drink and drive, you should park your car in a safe area or in a garage and you should always maintain the proper speed limit.

College should be both a fun and safe experience, so if you have a car and use it as part of your daily routine, always have student car insurance for protection.

Trish Smith is a copywriter for Green Student U, Student Finance Domain and Study Abroad Domain, websites that are devoted to providing college students with helpful environmental, financial and study abroad advice.

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Celebrities make up a great part of pop culture today. They are people who we can fixate on and enjoy for their popularity and success. They can amaze us with their beauty, enthrall us with their knowledge, or make us laugh with their gift of comedy. Whatever the reason, everyone enjoys a story about someone meeting a celebrity, even if it isn’t an eventful one. Meeting these celebrities often isn’t the pinnacle, however. Even better than simply meeting a celebrity is obtaining an autograph from them. Celebrity autographs have come to be one of the most exciting forms of collectibles which people seek today.

Getting a celebrity autograph doesn’t have to be difficult, however. Often, people hope to randomly meet a celebrity and hope that they can convince that celebrity to grace them with an autograph. This can be somewhat difficult, for these people need to always carry around something special for that celebrity to sign. This can be a burden for if this person wants the celebrity autograph to become a collectible, the item being signed must be kept in top condition at all times. This means that carrying the item everywhere with them will be quite a hassle, always making sure that the item is safe and protected.

The easier way to get the desired autograph is simply to keep one’s attention tuned in for hearing about celebrity autograph signings. Often, especially when promoting a new film or television show, these celebrities will travel around the country, doing publicity events to raise interest and awareness in the project. These events will often include a question and answer session with the audience and very frequently, a chance to have autographs given. The celebrities will often sit at a table, giving fans a chance to meet them and have something special signed.

These celebrity publicity events are some of the best places to get autographs of celebrities which have been long desired. They can happen on promotional tours or by special events. Frequently, conventions will host a number of celebrities and very often, these celebrities will set up tables which allow interaction with the fans. Sometimes the celebrity will charge a fee for the autograph and sometimes not, but when the autograph is something which has been sought after, the fee will usually be worth it.

Celebrity autograph signings can happen nearly anywhere, from these special conventions to local record or movie stores. The studios marketing the films, shows, or albums will often arrange for the celebrity in question to go on a national tour, promoting the event and raising interest with the fans. These tours are some of the best places to gain these celebrity autographs without having to travel too far a distance. The only thing that one needs to be careful of in this scenario is ensuring that they allocate themselves enough time to get to meet the celebrity. Often, these events can be very packed and the celebrity in question will only have a certain amount of time available to meet the fans. When the time is up, the celebrity must move on and anyone who didn’t get the chance to meet the celebrity is out of luck. Therefore, when trying to meet a celebrity, one should always make sure they arrive to the event early enough to be one of the first people, ensuring that they get a good place in line.

Victor Epand is an expert consultant for autographed celebrity photos, celebrity collectibles, and autographed art. You will find it all at these sites for getting autographed celebrity photos, celebrity collectibles.

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If you have a car then you must know that keeping it in perfect condition is a hard task as your car requires constant maintenance right after you have bought it. The car engine and the various other parts of your car can start wearing down within a few months of using it, so you need to stick to a proper schedule of maintenance and servicing for your car engine and motors. The question about replacing or repairing worn out engines would depend upon the actual circumstances and the condition of your car.

Automotive motor repair and engine replacement can be very expensive, so you need to understand the various parts of your car and educate yourself about the engine requirements to avoid untimely repair and engine replacement of your car. The car engine, brakes and brake liners suffer innumerable wear and tear and generally break down easily, so you need to look out for their maintenance regularly and keep yourself updated about your car health.

You should regularly put your car for engine tune up and examine the ignition system and emission controls of your car, so that the motors of your car remains in healthy condition and your car engine runs smoothly for a longer time. However, sooner or later, problems would arise and you would certainly need to replace certain parts of the ignition system such as the contact breaker and distributor cap or rotor button. Adjustments in the cylinder head bolts and the replacement of filters and spark plugs may also be necessary, so you need to check with your car mechanic to find out more about your car engine and regularly replace parts that are worn out. New vehicles do not need regular engine tune-ups and can run smoothly for years without replacement or repairing, however, you must not take any chances and regularly send your car for servicing.

At times, even with proper engine tune ups, you would find that your car engine is wearing down and may even breakdown eventually. When this happens, you would have to decide about either replacing your car engine or repairing it to drag on for a few more years. Of course, you need to understand that engine repair is only possible if your car engine is still repairable, otherwise you would have to replace your motor engine. Motor repair is possible for cars that produce strange noises and have locked up engines, but for engines that have totally broken down, it is recommended that you go in for engine replacement.

You can replace your car engine with a branded engine or you may try out the affordable used up engines that are available in the markets. Though most servicing mechanics would ask you to buy brand new engines, however, if you are low on your budget, then you may also try out the revamped engines that come in for much cheaper prices. However, whatever may be your choice, ultimately it is the life of your car and your motors that has to be kept in mind while deciding on whether to replace or repair your car engine.

American Engine installations are expert Atlanta engine rebuilders and installers. With over 20 years of Atlanta engine installation experience AEI offers quality service and affordable prices to all customers and vehicle types. Call AEI Today!

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Many people start to look into why their lawnmower, snow blower, or chainsaw doesn’t start or run properly only to fail and curse in frustration. There is a reason for this that anyone can overcome just by avoiding these 5 common errors.

1. They have no plan of attack. If you were to decide to put a garden in your backyard or to build a garage to work out of you wouldn’t just start cutting wood and nailing it together. You would in fact purchase a design or create one yourself. If you are going to resolve the issues with your small engine equipment, you must have a plan of attack to avoid repetition and to ensure you cover all the bases.

2. They never check the basics. There are a few simple things that every internal combustion engine must have to operate properly whether it’s on your boat, car, lawnmower, or trimmer. These are: Compression, Spark, and a Proper Fuel/Air Mixture. You cannot attempt to resolve your small engine problems without knowing if these things exist at acceptable levels in your unit.

3. They don’t check things properly. The biggest thing I see on the internet in forums and blogs about small engines is that they claim to have spark coming to their sparkplug but the engine won’t fire and fuel pours out the exhaust or the plug is wet. Spark performs differently under compression then it does without it. You cannot accurately test for spark by resting your sparkplug against the engine and cranking it over. If your ignition module or sparkplug are weak and not providing sufficient output (about 12KV or more) you may in fact see spark when tested without compression but as soon as you try to run the unit the spark disappears.

4. They never move ahead to the next possible issue. Someone once told me that the definition of insanity is doing the same thing over and over again expecting a different result. If you have no spark, for example, cleaning your sparkplug and retesting and retesting isn’t going to get you spark. You need to know how the ignition system on your engine works and properly fault find the issue at hand moving ahead and systematically removing what could be causing the issue.

5. They don’t seek professional assistance. Sometimes a problem is bigger than you can handle, or maybe you need to learn some things to resolve a specific small engine problem. Going to your neighbour who tuned up his lawnmower at the start of the year, or your local automotive repairman won’t get you what you need. Automotive isn’t what it used to be and unless your mechanic was wrenching in the 1970s then he probably doesn’t really understand your small engine. This is because they are designed and operate differently. Cars and trucks have computers and modules that are tested using a code reader whereas your snow blower does not. If you don’t know how a small engine operates exactly, then you probably will never solve your problem. I don’t ask my dentist why my back hurts and I doubt you do either.

So if you’re trying to resolve an issue with your lawnmower, snow blower, or riding mower, remember these simple mistakes and avoid them. Seek out a reliably trained and experienced Small Engine Technician and ask his advice. Learn to do simple trouble shooting and fault finding techniques that are proven and work every time because they follow the basic principle of how small engines work.

Best regards,

Al

P.S. You can download a free checklist that will work with any small engine running problem here.

Al Smith

http://www.theglobalsmallenginecommunity.com/

Stihl Master Service Technician, Husqvarna University qualified, Kohler & Briggs certifed, Toro, Lawnboy, MTD and many other qualifications and experience.

I used to be the service manager for a large local small engine shop and now am exploring online options for business as well as servicing select customers equipment to maintain and repair them. They include all kinds of small engine powered units from trimmers and chainsaws to riding mowers and zero-turn units. I have been a mechanic both as a hobbyist and as a professional since 1987, served 20 years in the Canadian Air force, and have rebuilt Motorcycles, Trucks, Snowmobiles, and anything else I could get my hands on.

I am highly respected in my local community and believe that anyone can do anything provided they have the desire to learn and the resources available to them. My online goal is to provide quality information at reasonable costs (free if possible) on small engine maintenance and repair to assist the person with the desire.

You can see me on different posts as TheAlSmith and providing answers as an expert at AnswerGem in their small engine forum.

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According to the American Pet Products Association (APPA), US households are expected to spend $50.84 billion on their pets in 2011. This amount includes expenses on food, supplies, OTC medicines, vet care, live animal purchases, and grooming and boarding of pets. Pet owners pamper their cats, dogs or other animals, take them wherever they go and buy the best of products for them. A pet very soon becomes a part of one’s family and thus gets the same treatment as the other members of the family. This means buying the best food, pet supplies and medicines that ensure its proper growth and good health. Buying wholesale pet supplies for your cat or dog can be a great way to save money while always having the essential products close at hand. This process has become very simple and convenient with the mushrooming of online pet stores that offer great discounts and deals.

Types of Wholesale Pet Supplies

Whatever type of animal you may choose as a pet, you need certain basic essential items, such as food products, on a regular basis, as well as products that help you to groom, train and keep them healthy. In addition to these wholesale pet supplies, you may also need to purchase certain medicines from time to time to take care of any health issues. Various categories of supplies are available in the market. While some are common for all types of pets, there are others that may vary depending on whether you have a cat, dog, aquatic animal or bird. In a broad sense, wholesale pet supplies can be categorized into:

• Pet training products
• Pet grooming products
• Food Items
• Feeding and Water containers
• Pet cleaning products
• Supplements
• Pet carriers
• Pet Toys
• Beds
• Health Care products
• Grooming books and CDs
• Pet Clothes and collars

Apart from these types of wholesale pet supplies, you may need to buy certain veterinary medications that are used to relieve and manage the suffering of pets. Common problems faced by pets include fever, itchy skin, hair loss, ticks, cancer, rabies, ear mites, dysentery, tumors, worms, etc. You can find branded as well as generic medicines at the various online wholesale suppliers.

Considerations While Buying Wholesale Pet Supplies

Buying wholesale pet supplies is easy but you first need to identify what products you wish to buy and whether the online store chosen by you sells them. While some companies specialize in only grooming wholesale veterinary supplies, some others specialize in products pertaining to a particular animal, such as horses, dogs or cats.

You can save money by comparing prices offered by the various wholesale vendors. Many companies offer discounts while others are willing to forgo shipping and other charges if you purchase a specific amount of wholesale pet supplies.

For buying quality wholesale pet supplies, you need to visit a supplier who is trusted and operational in this field for many years. One such supplier is www.petplanrx.com, a leading pet store that offers a wide range of pet products and veterinary medications.

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Seasonal Prices:

The highest rates for New Zealand are in the summer months from December until the end of February, during this period cars must be booked well in advance or you will have little chance of getting one when you turn up.

November and March are almost as busy, because the weather is still good but the prices are cheaper. Booking is advised.

October and April are a bit cheaper again and during these months you may be able to arrive in New Zealand and pick up a cheap rental car or relocation deal.

May to the end of September is the quietest as this is winter and a bit chilly with a good ski season. Booking is not really needed during this time and you will be able to phone around to pick up good deals including good relocation deals.

A relocation deal is where you could pick up a car in one city and drop it in another for a minimum charge.

Extra Km Charges:

Almost all of New Zealand car rental companies do not charge for kms on top of their daily hire cost. The exception to this rule is if you wish to hire a car for less than the rental companies minimum daily hire time.

Car rental companies sometimes have a km charge for diesel tax, which is a government cost to all owners of diesel vehicles. Most companies will include this in their daily rental cost.

What is one day of Rental?

Most rental companies charge per day you have the vehicle eg, a rental from 11am Friday to 11am Saturday is a 2-day rental. This is because the vehicle cannot be rented out to anybody else on either of these 2 days. To make the most of this rule pick the vehicle up on the morning of the first day and drop it off at the end of the second day.

You will still find some rental companies that treat this situation as 1 day but have penalty charges if you are late for any reason.

Diesel Tax:

This is a government tax and is not made up. But this is another way companies can make some extra money because there will be a “mark up” on the government cost.

GST (Goods and Services Tax):

This is a 12½% government tax on items brought in New Zealand. This should be included in all company advertised prices.

Airport Transfers:

Car rental companies will sometimes include free airport transfers, some only supply or pay for transport to pick up your car. If you are hiring a budget car you may have to pay for your transfers.

Windscreen, Tyre and Headlight Insurance:

The way that rental car companies handle this area can vary. Some don’t cover damage to these things at all, which means you the traveller has to pay for any damage. Some car rental companies charge extra to insure against damage. Some car rental companies include it in their excess/bond reduction options. Whatever they do we would suggest you cover yourself against damage to these items. New Zealand has many stone chip roads with trucks that can and do throw up stones. The insurance also covers tyre damage. Windscreens can range from $300 upwards

To fix Stone chips companies charge from $30 upwards per chip

Tyre’s can range from $100 upwards

All of the above estimates depend on the type of car.

Bond/Excess:

All car rental companies take a bond of some description off their customers. The larger companies will have a normal option of debiting your credit card immediately.

This is the first option, and then they will have various other excess/bond reduction options, which could reduce the bond to in some cases, to nil. Since not many people can afford to have the first bond option taken out of their holiday credit card account, it forces many people to take the excess reduction options, which could be around an extra $35 per day to reduce the excess to nil (the rental car company will have a maximum amount that you have to pay for long hires eg; 100 day hire would = $3500 at $35 per day but the companies maximum amount might be $1500). It is just a way for the rental company to earn extra money from the nervous driver. The car rental company will still hold a small bond to cover incidentals eg, the car returns full of fuel, in a clean and tidy condition. This is returned once the car is returned.

Smaller car rental companies usually have better first options for your bond or excess they can range from $750 to $3500 (the higher figure would be for drivers under 25) and most have bond reduction options available. The smaller companies usually do not reduce their excess to nil and $250 seems to be the lower bond options, this might cost around an extra $15 per day.

The smaller rental car companies also usually do not debit your card immediately, and will only debit should any accident take place.

Some companies have different levels of excess depending whether the accident is a “single vehicle accident” or an accident caused by reckless use of the vehicle by the driver.

Driving Licences:

New Zealand rental companies will usually accept full drivers licences from English speaking countries. You may need an international drivers licence if your countries drivers licence is not in English.

These rules are at the discretion of each rental company.

New Zealand Car Insurance:

In New Zealand car insurance in NOT compulsory so someone may hit you who is not insured this mean you lose your bond. The way most rental companies handle accidents like this is. You take down the information of the person who hits you and if the rental company recovers their money then you get your bond back.

Extra Driver Charges:

These seem to be a thing of the past and we have not discovered any car rental companies that still have this charge in place. If there were car rental companies still charging for an extra driver, they are the exception to the general rule.

Roadside Assistance:

All New Zealand car rental companies offer very good roadside assistance. This is usually through the New Zealand Automobile Association (AA) The AA is a great organisation who have agents all over NZ. All car rental companies receive the same service from the AA no matter how big the rental company is. The AA will come out to you assess your problem, fix it on the spot if possible or tow you for free to the nearest reputable service station, garage or agent that can fix your problem ASAP.

The larger car companies with branches all over NZ are able to offer the best vehicle replacement options with 24-hour phone assistance and this would be one of the reasons you would pay a higher rental fee. Sometimes the smaller companies cannot afford at the rates you are paying to have 24-hour phone assistance, but the AA does have a 24-hour toll free number. If the smaller car company cannot replace a car themselves, if something goes wrong, they will try to find you a new car from a different rental company. All accidents or damage must be reported to the car rental company as soon as realistically possible. But there is an exception to this rule. Most car rental companies will allow you to pay for repairs up to a certain amount without informing them. You must keep the receipts, and they will provide a refund

Refunds for breakdowns:

All car rental companies should refund monies for the rental cost of days off the road caused by vehicle mechanical breakdown.

It is that simple; they will not pay for, motel/hotel bills, the hiring of other vehicles or missed bookings or flights.

If you receive refunds for any other reasons you have found a great rental car company, then recommend them to your friends.

Quality of a Car Rental:

The standard in New Zealand of rental cars is very high with strict government guidelines in order for a vehicle to be given a rental certificate of fitness (COF). No car rental company wants you to breakdown on your journey this only costs the company money and “bad press”.

A good rule to use is the more your daily hire rate is the newer the rental car is. They are usually all set out in the same way and are all the same size for the same type of car (there are only so many ways a 5-door car can be set out).

Always remember if you are dealing with something mechanical things do break, no matter what the age.

Long Rental Discounts:

All rental car companies offer long rental period discounts.

Cancellation policies:

All New Zealand car rental companies have very strict cancellation policies. Make sure you have your correct dates. If you show you late you will still have to pay for the days you are late and if you don’t turn up at all expect the full amount of the rental to be debited to your credit card. By agreeing to the car company terms and conditions you give the company the authority to do this. If you return the car early do not expect a refund.

Credit Cards:

With all car rental companies you need a credit card to hold any bonds on.

Optional Extras:

There is only one rental company we can find that does not charge for extras such as mountain bikes, tents, TVs and other accessories to make your trip more enjoyable. You may be able to negotiate items for free if you are hiring for a long period of time.

Driving Fines:

These will be charged to your credit card on return from your trip.

Fuel:

All car rental companies will provide petrol/diesel. Return the car with the levels that they were provided to you at.

Road Restrictions:

All car rental companies have around 4 roads/areas that vehicles cannot drive on. You will not just stray onto these roads/areas, they are well sign posted.

Pick up and Drop off locations:

The bigger the car rental company the more options you will have. The smaller car rental companies may have better daily hire rates, that encourages you to organise your travel so you pick up and drop off to the same location.

One Way Hires:

Most car rental companies offer one-way hires. Some car rental companies charge one-way hire fees. These are normal as the cost of getting vehicle back from places is sometimes high. The larger rental car companies will give you better pick up and drop off locations.

Animals:

All car rental companies do not accept animals in their vehicles unless they are guide dogs.

General Rules:

All car companies have their vehicles as reliable as possible

In most cases the more you pay the later model vehicle you will get

No animals

Daily hire rates vary greatly

More personalised service from smaller companies

Bond/excess options vary greatly

Always turn up, avoid cancellations, get your dates right

Better back up vehicle replacement options from bigger companies

Avoid paying for extra drivers

Avoid paying for extra kms

Take windscreen, headlight and tyre insurance

Shop around

You can negotiate in the off season (New Zealand is booked up during summer)

Book early for the best deals in summer

Expect all NZ car companies to provide AA 24-hour roadside assistance

http://www.newzealandatoz.com New Zealand AtoZ provides useful New Zealand free information and advice to travellers, including a full list of all New Zealand car, motorhome and campervan rental companies along with their daily hire rates. Your complete guide to New Zealand.

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When preparing food for the grill, the greatest challenge for home cooks is that grilling is an intense form of direct heat cooking, and controlling the heat can be tricky. Although most people see it as easy, grilling is actually one of the most challenging of the basic cooking methods. If cooking is like driving a car, grilling is like being strapped to a rocket ship! Now more than ever, creative home cooks are looking for the best cooking tips for gas grills. As the weather starts to get nicer and the great outdoors beckons, attention starts to turn to outdoor cooking – and gas barbeque grills can’t be beat for simplicity and convenience. But grilling only becomes EASY when you know these important cooking tips for gas grills that are guaranteed to improve your results. Grilling, like any basic cooking method, can be mastered. These cooking tips for gas grills will get you started on the road to expert grilling any time of year.

Preparing Recipes for the Grill

Cooking all recipes for the grill starts with understanding how the grilling method acts differently on different types of foods. Because grilling is an intense heat form of cooking, careful product selection is extremely important. The grill will not tenderize meats so you must start with a tender product if you want to end with a tender product. Marinating meats when making recipes for the grill is the best way to apply some tenderizing properties before cooking. The product itself is also an important consideration because you want to make sure it will be able to withstand this form of direct high-heat cooking. Different products will handle this differently and some are just not the best choice for standard grilling. A very delicate fish, such as tilapia, will not perform very well on the grill because the high heat may burn the outside of the fish before the inside cooks at all. Another consideration is when grilling combinations of different foods, as in skewering vegetables. A mushroom will cook faster than a carrot or potato, for example. You will achieve far better results by par-cooking the “harder” items prior to skewering so that all vegetables are the correct done-ness at the same time. Once you have considered the differences in the types of foods you will be grilling and preparing them accordingly, the basic procedure for creating recipes for the grill is:

1. Heat the grill on HIGH with the lid closed to heat up the coals and grates to as hot a temperature as possible.
2. Brush the food item with the oil of your choice and place it on the hot grates – presentation side (“pretty side”) down.
3. For GRILLING, leave the grill cover OPEN.
4. After a few minutes inspect the item. You are looking for the item to start to brown around the edges and to see pink (almost clear) moisture bubbling up to the top. This will be your signal that the item is 75% cooked on one side and that is the time to flip it.
5. Do not use a fork to flip the item and do not puncture it in any way – because that will allow precious juices to escape.
6. Using an instant-read thermometer – because this is the only real way to know when something is done – remove the item 5-10 degrees BEFORE the desired final internal temperature.

A Gas Grill Cooking Twist

Although GRILLING is always done with the lid cover open, gas grill cooking can incorporate additional cooking methods that make it preferable to cook with the grill cover closed. With the grill lid closed, the grill changes from a CONDUCTIVE cooking vehicle to a CONVECTIVE cooking one – more like your oven. Of course you could just use your oven for using these cooking methods, but outdoor cooking does have some advantages over indoor cooking – particularly in warmer weather. So how do you turn your dry heat, direct source cooking vehicle (the grill) into one that can utilize a moist convective cooking process? It’s actually a pretty cool technique for gas grill cooking. This is a trick I use most often with delicate fish, such as tilapia. First, I turn the heat OFF on the side of the grill that my tilapia will cook. Then, I add a pan of water to the bottom of the other side of the grill – right on top of the heat elements. Keep in mind that this “water” can be any kind of liquid you like. I use shrimp stock sometimes with fish, but you can season it with chicken broth, wine – anything that is liquid and imparts nice, complimentary flavors to the product you are cooking. Then, the fish is placed either directly on the grill (if you have a flat grate option) or you can put it in a cast iron pan and put it on the grill grates. The rest of the procedure for this type of gas grill cooking follows the normal grilling process – cook with your eyes and observations, flip after 75% done, use a thermometer to determine final temperature and remove a bit “early” to allow for the carry-over cooking that occurs. And that’s it, now you can consider gas grill COOKING in addition to standard GRILLING for great outdoor cooking results.

Gas Barbeque Grills vs Charcoal Grills

You will hear from many self-proclaimed GRILLMASTERS that the traditional charcoal grill is far superior to the gas barbeque grill, but the gas grill has many advantages that make it a great choice for any outdoor cooking situation. I will admit that the charcoal grill provides opportunity for a deep, smoky flavor that is not fully achievable with the gas barbeque grill, but after that all of the “pros” go into the gas grill’s column. For starters, the gas grill is much easier and safer to start because it uses propane as fuel and starts at the press of a button. Charcoal grills can be easily started with lighter fluid, but this can be dangerous, and can impart an undesirable taste into the food. Plus, the gas grill turns OFF as easily as it turned on! No waiting for coals to cool so that you can empty and clean the grill and no messy coals to dispose of. The other nice thing about gas barbeque grills is that they allow for consistent heat throughout the cooking process. With the charcoal variety, the cook has to really control the heat by actually moving products closer and further and this takes some practice and experience.

These cooking tips for gas grills seem simple but they truly are the difference between great grilling results and disappointing meals. The next time you get ready to grill, remember that careful product selection and a basic understanding of cooking methods is all you need to master the barbeque grill, creating outdoor meals and memories for life.

Chef Todd Mohr is a classically trained chef, entrepreneur, cooking educator and founder of WebCookingClasses. You CAN learn to cook without written recipes by taking his FREE cooking class that will change the way you think about cooking forever!

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Most of us are familiar with a variety of cat sounds, including meows, hissing, growls and purrs. A meow can mean anything from “I want food” to “will you play with me?” to “hello there”. Some cats, such as Siamese cats, are much more vocal than others. No one knows exactly how the purring sound is made but it usually indicates contentment. Hissing and growling usually mean the cat feels threatened or unhappy about something. Cats, especially very young ones, might make these sounds when playing too.

Cats rarely meow when communicating amongst themselves. They use a combination of body language, tail movement, scent and eye contact. When communicating with humans, cats differ their sounds by rhythm, intensity, pitch, tone and volume, so we can take a reasonable guess at what they are trying to say.

Cats sometimes use sounds when communicating with one another too. If a kitten wanders off, the mother cat might meow loudly and clearly to call her offspring back to safety. A cat might hiss or growl if another cat or intrudes on its territory. A cat enjoying some prey it has hunted will also use these sounds to warn off another cat coming too close.

Cat Sense of Smell and Communication

A cat’s sense of smell is acute and highly developed. It is used in several ways to facilitate communication. Two cats living together will sniff each other several times a day. This tells the cats where the other has been, what they have been doing, what they have recently eaten and whether they came into contact with another animal. Cats detect pheromones left by other cats, usually when marking territory. If a cat could talk, it might ask these things verbally but a few sniffs tell them everything they need to know.

Cats living together often groom one another. This provides social interaction, removes parasites and keeps the fur clean. A mother cat recognises the scent of her own kittens and grooms them often to provide comfort, keep them clean and encourage bowel movements.

Cat Talk and Hierarchy

Hierarchy amongst cats is determined by the outcomes of social interactions between the cats. Some factors determining hierarchy include gender, the environment, reproductive status, age, size, aggressiveness and submissiveness.

Hierarchy between cats is different to hierarchy between dogs. Dogs are pack animals and exhibit dominant actions, such as growls, stares or body checks. Cats, on the other hand, don’t live or hunt in packs. If two or more cats live together, the hierarchy might be present but humans might not recognise the subtle dominance signals and cat secret talk is used to decide hierarchy. One sure-fire way to upset a hierarchy is to introduce a new cat. The newcomer’s status is unclear so the other cats will use their secret communication to sort the situation out.

Cat Communication and Territory

Cats are territorial animals. Their territory is usually a combination of places they share with other cats and other places they consider theirs and their alone. A cat marks its territory by urinating, scratching or rubbing its body on an object. Other cats can see these marks as clearly as signposts, telling them which other cat’s territory they are in. Cats can detect pheromones in urine or from a place where another cat has rubbed itself.

With so many ways of determining territory, hierarchy and much more, cats hardly need words!

What is Cat Secret Talk?

Most of us are familiar with a variety of cat sounds, including meows, hissing, growls and purrs. A meow can mean anything from “I want food” to “will you play with me?” to “hello there”. Some cats, such as Siamese cats, are much more vocal than others. No one knows exactly how the purring sound is made but it usually indicates contentment. Hissing and growling usually mean the cat feels threatened or unhappy about something. Cats, especially very young ones, might make these sounds when playing too.

Cats rarely meow when communicating amongst themselves. They use a combination of body language, tail movement, scent and eye contact. When communicating with humans, cats differ their sounds by rhythm, intensity, pitch, tone and volume, so we can take a reasonable guess at what they are trying to say.

Cats sometimes use sounds when communicating with one another too. If a kitten wanders off, the mother cat might meow loudly and clearly to call her offspring back to safety. A cat might hiss or growl if another cat or intrudes on its territory. A cat enjoying some prey it has hunted will also use these sounds to warn off another cat coming too close.

Cat Sense of Smell and Communication

A cat’s sense of smell is acute and highly developed. It is used in several ways to facilitate communication. Two cats living together will sniff each other several times a day. This tells the cats where the other has been, what they have been doing, what they have recently eaten and whether they came into contact with another animal. Cats detect pheromones left by other cats, usually when marking territory. If a cat could talk, it might ask these things verbally but a few sniffs tell them everything they need to know.

Cats living together often groom one another. This provides social interaction, removes parasites and keeps the fur clean. A mother cat recognises the scent of her own kittens and grooms them often to provide comfort, keep them clean and encourage bowel movements.

Cat Talk and Hierarchy

Hierarchy amongst cats is determined by the outcomes of social interactions between the cats. Some factors determining hierarchy include gender, the environment, reproductive status, age, size, aggressiveness and submissiveness.

Hierarchy between cats is different to hierarchy between dogs. Dogs are pack animals and exhibit dominant actions, such as growls, stares or body checks. Cats, on the other hand, don’t live or hunt in packs. If two or more cats live together, the hierarchy might be present but humans might not recognise the subtle dominance signals and cat secret talk is used to decide hierarchy. One sure-fire way to upset a hierarchy is to introduce a new cat. The newcomer’s status is unclear so the other cats will use their secret communication to sort the situation out.

Cat Communication and Territory

Cats are territorial animals. Their territory is usually a combination of places they share with other cats and other places they consider theirs and their alone. A cat marks its territory by urinating, scratching or rubbing its body on an object. Other cats can see these marks as clearly as signposts, telling them which other cat’s territory they are in. Cats can detect pheromones in urine or from a place where another cat has rubbed itself.

With so many ways of determining territory, hierarchy and much more, cats hardly need words!

Thomas Kellerman has been training cats for many years. To find out more about cat secret talk and how they communicate, just visit: http://www.ourcatsecrets.com/cat-chat-how-cats-communicate.html

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Lemmings are cute, but dumb. If you tell them to jump off a cliff, they will. Just like the people who start blogs because everyone is doing it. Guess what happens after a little while? The blogs die.

In managing a list of many Web sites, most of which are blogs, I deleted countless sites from the list because the sites and blogs no longer existed. The people ran out of steam or had no reason to start them in the first place.

How do you know when a blog is right for your business? Learn why people start blogs, how they find their niche and how blogging tools can be used for more than blogs.

Some people like to read blogs, others like to read newsletters, still others like to rely on feeds and some read a few or all of them. No matter the method the information is distributed, each medium has one thing in common: content. Having a blog connects your newsletter and your business with all of these readers and delivers important content in a particular style.

I’ve been blogging since June 2000. If you review my early blog entries in meryl’s notes, you’ll notice they’re more personal. When blogs first hit the scene in the late ’90s, they were personal diaries and journals. Like the blog business, my blog has transformed from personal to business speak, although I still add personal notes here and there.

A few bloggers tend to talk about their work, their products and their little world. That might work for celebrities where fans want to know everything about them, but it doesn’t work for the average business person. Other business people want information on how to succeed and when a blog spends time hawking products offering information of no value, few people will return. The people whose products sell well are the ones who provide valuable information. Readers already know what kind of information they’re getting, so they trust that when they buy something, it will be of the same or better quality. This value must be reflected in their blog. It’s much like people who only sign up for a newsletter after first seeing an example.

No one wants to be a lemming (I would hope). How do you decide whether or not to set up a blog? The answer isn’t black or white (what did you expect?). Ask these questions:

• Can you regularly update it — at least five times a week?
• Do you have something to say other than just linking to others?
• Do you read other blogs or feeds?
• Can you provide information of value to others not just to yourself?
• How large is your newsletter subscriber list?
• How many unique visitors do you get on an average day, week or month?

The big decider is whether or not you can write in the blog almost daily. The people behind the high traffic blogs post multiple times a day. Though resourceful, merely linking to other sites doesn’t give visitors much reason to make the effort to come to yours. Reading other blogs or feeds is a great way to learn how to carry a discussion. Find other blogs covering topics similar to yours and check them out. Disagree with their opinions? Write about it and explain your reasons. Cross-blog discussions are common, and that’s where trackback comes in handy.

Trackback is a blog feature. If you decide to comment on another blog posting in your blog instead of in that blog’s comments page, then you link to the conversation through the trackback link. Trackback is similar to the permalink, the permanent URL for the blog entry, but it has a different URL for copying and pasting in your blog’s trackback box.

Aside from the technical aspects of operating a blog on a daily basis, subscriber list size and Web site traffic are good indicators of what kind of reaction you’ll get when opening a blog. Starting from scratch with little traffic means you have a long road ahead and lots of work to do. There is no magic formula anyone can sell you for $97 to make your blog an overnight success. But with some perseverance and ingenuity, your blog can engage many prospects and clients.

Considering there are numerous blogs out there, pick a niche topic when starting a blog for a better shot at attracting and keeping an audience. meryl’s notes focuses on three areas: webby, geeky and wordy. In reality, this is too much. What I need to do for my readers is create three separate blog entry points, so those interested in writing, newsletters and Internet marketing get nothing but the wordy entries. Those interested in Web design get the webby stuff and the technophiles receive the geeky content.

I also manage a personal blog separate from meryl’s notes. It’s about cochlear implants and deafness. This could fall under the geeky category, but it’s a personal blog and doesn’t belong in meryl’s notes. This blog is written for a different audience.

The blogging tools for both of my blogs come with syndication capabilities so those using feed readers or aggregators can read the content through the software. When sending a new issue of a newsletter, comment on it or link to it in the blog, that way the blog and feed readers will get the goods, so all three bases are covered.

Blogging tools aren’t just for, well, blogging. Such tools are an excellent way to help you update your Web site more often than you otherwise would. I use it to manage the list of tableless Web sites. Using blogging tools is much easier than the way I managed it before, updating the HTML files by hand. Though using a blog tool, it isn’t a blog. In this case, the blog tool has become a content management system (CMS).

Small business owners don’t have a need for the fancy and pricey CMSes out there. They find it easier to use blogging software to manage their sites or hire someone to adapt the tool for their site.

Blogs have found a place in businesses and people are finding creative ways to use them. Some companies have a blog on the intranet for communicating project status, jeopardies and metrics. They’re used for knowledge management. With information pouring in, blog tools provide a way to share, organize and process the information.

Being a follower can be good or bad. No one wants to walk off a cliff with the lemmings, but everyone wants to succeed. Best practices won’t help, since the decision to blog is based on the organization’s mission, needs and goals along with its target market’s desires and needs. A blog about lemmings? There is one, sort of. Or maybe you’d like to start your own and talk about dumb business moves.

Meryl K. Evans is the Content Maven behind meryl.net who increases conversion rates by writing and editing content so organization can focus on their core business. She is the editor-in-chief of the eNewsletter Journal and Shavlik’s The Remediator Security Digest. Visit her Web site at http://www.meryl.net/blog/.

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Florida health insurance companies are now feeling the effects of the increased price transparency that the Internet brings. Now longer is it a process of days or even weeks to obtain multiple health insurance quotes from top Florida health insurance companies. The simplest and most efficient way to obtain health insurance in Florida is simply to make the top health insurance companies in the state (Golden Rule/United Healthcare, Aetna, and Humana) compete for your business!

If you cringe at the thought of a United Healthcare agent, an Aetna agent, and a Humana agent all clustering around you amongst a swarm of other Florida health insurance agents and trying to push their company’s policy upon you then read on; for health insurance shopping on the Internet has simplified everything. There are numerous Florida health insurance websites that offer Florida health insurance quotes but there are quite a few very important distinctions between the different types.

There are two main types of websites that offer Florida health insurance quotes to Florida health insurance shoppers: Marketing Organizations and Insurance Agencies.

Marketing Organizations do not sell insurance, are not regulated by any insurance department, and generally have no knowledge whatsoever concerning Florida health insurance. However, they can offer consumers a somewhat appealing service. How can they assist in purchasing health insurance?

They act as a middleman between Florida health insurance shoppers and Florida health insurance agents. When Mrs. Smith in Tampa, FL requests a health insurance quote then the marketing company sells her information as a lead to 5 or more Florida insurance agents.

Ignoring the privacy issues and the issue of the qualifications of the health insurance agents that will be purchasing your information there is the larger and more practical issue of do you really want to have 5+ insurance agents aggressively seeking your business?

Imagine that each health insurance agent is taught in their sales training to call you at least 5 times and email you at least 3 times before “giving up” on you as an insurance prospect: that means that you have received 25 phone calls and 15 emails from various insurance agents!

The second type of website that offers Florida health insurance quotes is the website that is run by an insurance agency (note that it is very important to find only an independent Florida insurance agency – meaning an agency that is not tied to working with only one health insurance company but can show you health insurance quotes from all of the top Florida health insurance companies. This is also why we will ignore the quasi third group of websites that offer Florida health insurance quotes: the health insurance carrier websites themselves. These can be a good service but very time consuming. There is a better way to shop for Florida health insurance. Read on-).

Most independent insurance agency websites offer a feature that will allow you to request Florida health insurance quotes. However, there is a much better way to shop for Florida health insurance! Rather than waiting for your request for health insurance quotes to be filled; look for a website that offers instant and LIVE Florida health insurance quotes from top Florida health insurance companies.

With instant LIVE Florida health insurance quotes you have the best of both worlds: you receive the benefits of competitive pricing by viewing the top Florida health insurance companies quotes side by side (the strong point of the marketing organization website model) as well as personal, expert help (the strong point of the insurance agency website model). Not to mention the added benefit of viewing the health insurance quotes from the different health insurance companies in the same format – enabling easy side by side comparisons of benefits. This allows for a true “apples to apples” comparison.

View up to 20 LIVE Florida health insurance quotes from top Florida health insurance companies like Aetna, Humana and Golden Rule/United Healthcare all in less than 20 seconds! View LIVE Florida health insurance quotes now and take advantage of the Internet’s price transparency!

Get free health insurance quotes by comparing all of the top health insurance plans in your zip code – in less time than it takes to brush your teeth!

Comparison shop multiple insurance companies instantly and in real time by viewing free Florida health insurance quotes: Aetna, Humana, United Healthcare and more.

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As their children grow up, every set of parents has a different idea as to what should be the main focus of their upbringing and how they should spend their free time, especially when it comes to extra-curricular activities.  Some parents place a huge emphasis on academics and want their children doing extra reading or working with a tutor.  Other parents are heavily into sports and want their children to focus on sports.  Some parents simply want their children to be children and don’t push them in any particular direction at all.

In most cases, schools give children at least some opportunity to participate in a team sport.  Along with the team sports that are taught during physical education classes, there are usually a few varsity sports teams that will represent the school while competing against other schools in the area.  In addition to this, most communities have a few organized sports leagues that children can be active in.

In my opinion, participation in team sports is vital to healthy social, physical and emotional development.  Participating in a sports team exposes children to a range of challenges in a team environment where they are forced to work with others, rely on others at times and also to encourage or root for others on their team.  All of this leads to the development of a cooperative mindset.  Now although all of this sounds ideal, I am aware that it does not always work out this way.  Some times a child might be a ‘ball hog’ and refuse to pass the ball, or want to score all of the goals themselves.  But with time, even this child learns at some point that they must work with others if they want to see true success.

Some kids just love sports and have a natural tendency towards them.  There is very little that a parent could do to stop a child like this from participating in sports.  Other children are quite nonchalant about sports, and some children even hate sports.  A variety of factors can influence the way that children feel about sports.  Sometimes they are shy or insecure about the abilities yet with a little encouragement they will get out there and do fine.  At times, a child may have a physical attribute that they are conscious or overly conscious about that stops them from doing a sporting activity they would love.  I encourage parents to find at least one team sport that their children can become involved in.  Not all team sports have to be high impact activities or ‘popular’ sports.  A swim team is great for a child that is not boisterous or overly physical.  Some schools have sailing as an extra curricular activity which again falls outside of the typical team sport.

I believe that team sports teach children not only how to compete, but how to compete fairly within structured boundaries.  This is an important life lesson and the skills and the disciplines that they learn in sports will definitely last them a lifetime.  Team sports will teach children how to communicate, since most team sports require children not only to talk to each other while the activity is taking place but also how to plan strategies for an upcoming event and how to debrief or review things that have happened in a game.  Perhaps most importantly, team sports teach children how to succeed and how to fail since inevitably throughout each season of their sport their team will do both.  With every win and loss, children learn coping skills.  These again are important skills to develop in a child and they will last them throughout life. 

Susan Roberts writes freelance for a number of different companies including KS Child Locate on locate child mobile [http://www.kschildlocate.co.uk/how-we-can-help/locate-child-mobile/]. She has many years experience working with teens and families and also publishes on HubPages on subjects such as “My Childhood and my Children’s Childhood“.

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